You can easily add custom schema data to any specific page or product on your Squarespace website using the JSON Schema App. This allows you to assign a custom schema template and enhance structured data for better SEO and Google Rich Results visibility.

Follow the flow below:

How It Works

Step 1: Open “Manage Schema”

From your dashboard, click Manage Schema in the left sidebar.

Step 2: Click “Add Page Schema”

On the Add Schema to Pages screen, click the + Add Page Schema button in the top-right corner.

This allows you to assign schema to a specific page or product URL.

 Step 3: Enter Page URL

In the popup window:

• Enter the exact page or product URL
• Example: /shop/product-name or /service-page

Make sure the URL matches your live Squarespace page.

4: Select Schema Template

From the Template dropdown, choose the appropriate schema type, such as:

• Product
• Service
• FAQ
• Article
• Landing Page

Templates contain predefined structured data fields that you can customize.

Step 5: Save Changes

Click Save Changes.

Your custom schema template is now assigned to that specific page or product.

What This Allows You to Do

By assigning a custom schema template, you can:

• Add product-specific attributes (SKU, brand, price, availability)
• Add FAQ schema to service pages
• Customize landing page structured data
• Override default schema settings
• Improve eligibility for Google Rich Results

Why Use Custom Page Schema?

This feature gives you:

• Full control over structured data per URL
• More accurate schema markup
• Better SEO targeting
• Cleaner JSON-LD implementation
• Enhanced search visibility

Using page-level schema customization ensures your Squarespace structured data perfectly matches your content strategy.